Hi, I’m The Remote Marketing Director.
But you can call me Kit.

My name is Kit Lawrence. I'm an award-recognised marketing strategist with two decades of experience in creative services—but here's what really matters: I offer zero-waste, on-demand, marketing support as you need it.

As Director of Serious, I specialise in story-led strategies and training that help organisations define their purpose, articulate their unique value, and achieve measurable impact. But I've also discovered something most businesses struggle with: the gap between needing strategic marketing leadership and being able to justify a full-time marketing lead role.

That's where The Remote Marketing Director comes in.

With a portfolio spanning copywriting, brand development, art direction, corporate communications, and cross-sector marketing, I've spent the last decade proving that the best marketing comes from those actually doing the marketing, not sitting in endless meetings. Unlike a Marketing Manager, I don't manage. I market.

I have a unique ability to transform business challenges into compelling narratives that resonate with audiences and drive results—and I do it all remotely, without the overhead, politics, or meeting fatigue that comes with traditional marketing project management. Only the calls or online meetings required to brief, discuss, decide, and deliver.

For small to medium-sized businesses, I'm the marketing resource you actually need, when you need it. No agencies. No freelancer coordination headaches. Just fully focused, strategic marketing that delivers results.

Because after twenty years in this industry, I've learned that the best marketing happens when you stop managing and start marketing.