I Don’t Manage. I Market.

My name is Kit Lawrence and I am a freelance marketing specialist with more than a decade's experience in brand and marketing strategy, and many years more copywriting, designing, and creating marketing content and running advertising campaigns for all types of businesses.

Tired of paying agency fees for work that could have been an email? Require marketing as and when, not all year round? Fed up with Marketing Managers who spend more time in meetings than actually marketing? Your search ends here.

As The Remote Marketing Director, and owner of marketing strategy and content design business Serious, I'm the complete marketing department you've been missing – writer, designer, strategist, campaign manager, and brand architect all rolled into one, working remotely so you get results without the overhead.

While your competitors juggle multiple freelancers and endure endless agency pitches, you get award-winning marketing expertise that works around the clock from anywhere in the world—mostly from New Zealand, but often the UK and United States.

The guarantee: No office politics, no coffee breaks, no "quick meetings" that derail productivity. Just pure marketing focus delivering advertising agency-level creativity, strategic brand development, digital campaigns, and social media management that actually moves the needle.

Require references or a resume? No problem. Testimonials? Sorted.

I’m fully insured (with $1 million in professional indemnity cover), a recognised MBIE Regional Business Partner Network service provider, and trusted by government agencies and councils to deliver to the highest standards, and I’m an approved Business Mentor. My work has earned Best Awards recognition – but more importantly, it delivers real commercial outcomes.

Available as PAYE or contractor, NDA compliant, and committed to working with only one business per sector – because great marketing can’t afford a conflict of interest.Best Awards recognition proves the work speaks for itself. Available as PAYE or contractor, fully NDA compliant, and committed to serving only one business per sector – because conflict of interest is the enemy of great marketing.

The gap in the market isn’t another Marketing Manager.

It’s me.